Monday, January 3, 2011

Now You're Talkin' . . .

For those of us in the advertising business, The New York Times provides this exceptionally positive start to the year:  After Two Slow Years, an Industry Rebound Begins.

Yes, music to the ears of many of us. But perhaps an even bigger gift is the simple, positive statement about the state of our business . . . rather that a "Good Riddance" story about the exceptionally difficult 2010 (and 2009) business conditions we've endured. 

We here at Positively Writing completely understand the inclination to view things through a negative prism after such an overwhelmingly widespread, difficult period. But here's a great example of focusing on the good to come . . . and not on the bad that's gone.

And that's our short, sweet initial post of 2011 . . . 

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